Rachel Veary Rachel Veary
TikTok

Real Estate.
No Filter.

Fast, honest takes on home buying, selling, red flags, and why the 1% model is changing the game. Short videos, real value.

@RachelVeary on TikTok
30s-60s
Avg Length
5x/week
Posting Schedule
Trending
Audio Used
North Sound
Focused
On the Feed

Short Videos, Big Value

Red Flags
Home Tours
3 red flags I spotted in this $550k listing
Budget
Market Reality
What $400k actually buys you here right now
POV
Client Win
POV: my client just saved $12,000 at closing
Day in Life
Day in Life
What a real estate agent actually does on closing day
Stitch
Reaction
Reacting to the most overpriced listing I've seen this month
Tip
Quick Tip
The one question every buyer forgets to ask at a showing
Content Strategy

Four Formats That Go Viral

TikTok rewards authenticity, speed, and a clear hook in the first two seconds. These four formats are built for exactly that.

🚩
Red Flag Walkthroughs
Walk through a real listing and call out what most buyers miss. High engagement because it feels like insider information.
💸
Budget Reality Checks
"What does $X get you in [city]?" is one of the most searched real estate formats on TikTok. Location-specific, shareable, endlessly repurposable.
🎬
POV & Day in Life
First-person perspective content builds parasocial connection fast. Closing days, multiple-offer situations, and negotiation wins keep people watching.
🏡
First-Time Buyer Guides
Short, friendly breakdowns of the buying process for people who have no idea where to start. Down payments, timelines, what to ask at showings. TikTok's younger audience is actively planning their first purchase.
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New videos three times a week. Real advice, no fluff. Then reach out when you're ready to make a move.

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